Privacy Policy

1. Introduction

Sovereign Futures Group LLC ("Company", "we", "us", or "our") operates the website insightsalesmethod.com and related services under the INSIGHT Sales Method brand. This Privacy Policy explains how we collect, use, disclose, and protect information about you when you use our website, training programmes, community memberships, coaching services, and consulting engagements.

By using our services you agree to the collection and use of information as described in this policy. If you do not agree, please discontinue use of our services.

2. Information We Collect

Information you provide directly

• Contact information — name and email address when you opt in to receive resources, training, or communications.
• Booking information — name, email address, and time zone when you schedule a call through our booking system.
• Qualification responses — answers to pre-call qualification questions (business type, revenue, current challenges) submitted through our booking flow.
• Payment information — billing name, address, and payment card details when purchasing services or community membership. Payment card data is processed directly by our payment processor and is not stored on our servers.
• Communications — any messages you send to us via email or contact forms.

Information collected automatically

• Usage data — pages visited, time spent, referral source, browser type, operating system, and IP address, collected via PostHog analytics.
• Cookies and similar technologies — see Section 6 below.

3. How We Use Your Information

We use the information we collect to:

• Deliver services you have requested, including training content, coaching sessions, and community access.
• Send you email communications you have opted in to receive, including resources, newsletters, and programme updates.
• Schedule and manage discovery and coaching calls.
• Respond to your enquiries and provide support.
• Understand how visitors use our website so we can improve it.
• Process payments and maintain billing records as required by law.
• Comply with legal obligations.

We do not sell your personal information to third parties. We do not use your information for automated profiling or decision-making that produces legal or similarly significant effects.

4. Third-Party Services

We use the following third-party services to operate our business. Each has its own privacy policy governing how it handles data.

• Cal.eu — appointment scheduling. Processes name, email, and time zone for booking confirmation and calendar invites.
• Engage (engage.so) — email marketing and contact management. Stores name, email, and behavioural attributes (e.g. whether you have booked a call) to manage email communications.
• PostHog — product analytics. Collects anonymised usage data and, for identified users, associates behaviour with your email address.
• Attio — CRM. Stores contact information and interaction history for sales and client management purposes.
• Stripe — payment processing. Stripe collects and processes payment card details directly. We do not store card numbers on our systems. Stripe's privacy policy is available at stripe.com/privacy.

5. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area or the United Kingdom, we process your personal data under the following legal bases:

• Consent — for email marketing communications. You may withdraw consent at any time by clicking the unsubscribe link in any email or contacting us at hello@insightsalesmethod.com.
• Contract performance — to deliver services you have purchased or enquired about.
• Legitimate interests — for analytics and improving our services, where these interests are not overridden by your rights.
• Legal obligation — where required to retain records under applicable law.

6. Cookies

Our website uses cookies and similar tracking technologies. Cookies are small text files stored on your device. We use:

• Analytics cookies — PostHog sets cookies to track sessions and page views. These are anonymised where possible.
• Functional cookies — session storage is used to retain your identity within a single browser session so you do not need to re-enter your details during the booking flow.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. Some features of our service may not function properly without cookies.

7. Email Communications

By submitting your email address through any form on our website you consent to receive email communications from us. Each email includes an unsubscribe link. You may also opt out at any time by emailing hello@insightsalesmethod.com.

We do not share your email address with third-party marketers.

8. Data Retention

We retain personal data for as long as necessary to fulfil the purposes described in this policy, or as required by law. Specifically:

• Email subscriber records are retained until you unsubscribe and request deletion.
• Booking and call records are retained for 3 years for business purposes.
• Payment and invoicing records are retained for 7 years as required for tax compliance.
• Analytics data is retained per PostHog's default retention settings.

9. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access — request a copy of the data we hold about you.
• Rectification — request correction of inaccurate data.
• Erasure — request deletion of your data, subject to legal retention requirements.
• Portability — request your data in a machine-readable format.
• Objection — object to processing based on legitimate interests.
• Restriction — request that we restrict processing in certain circumstances.
• Withdrawal of consent — withdraw consent for email marketing at any time.

California residents may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected and sold, the right to opt out of the sale of personal information (we do not sell personal information), and the right to non-discrimination for exercising your rights.

To exercise any of these rights, contact us at hello@insightsalesmethod.com. We will respond within 30 days.

10. Data Security

We implement reasonable technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These include encrypted transmission (HTTPS), encrypted email identification tokens, and access controls on systems that store personal data.

No method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee absolute security.

11. Children's Privacy

Our services are intended for business professionals and are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware that we have inadvertently collected such information, we will delete it promptly.

12. International Data Transfers

Sovereign Futures Group LLC is based in the United States. If you are accessing our services from outside the US, your information may be transferred to and processed in the United States or other countries where our service providers operate. We take steps to ensure appropriate safeguards are in place for such transfers.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised policy on this page with an updated "Last updated" date. Your continued use of our services after any changes constitutes acceptance of the updated policy. For material changes, we will notify active subscribers by email.

14. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact:

Sovereign Futures Group LLC
1309 Coffeen Avenue, STE 1200
Sheridan, Wyoming 82801
United States
hello@insightsalesmethod.com